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Tuolumne COE |  BP  1112  Community Relations

Media Relations   

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The Tuolumne County Superintendent of Schools Office respects the public's desire for and right to information and recognizes that the media significantly influence the community's understanding of county educational programs, student achievement, and school safety. In order to develop and maintain positive media relations, the County Board and the County Superintendent shall reasonably accommodate media requests for information and provide accurate, reliable and timely information.

The County Board may work with the County Superintendent of Schools to periodically establish priorities and key messages for proactively communicating with the media regarding current county office of education (COE) issues, activities, or needs.

(cf. 0460 - Local Control and Accountability Plan)

Media representatives are welcome at all public County Board meetings and shall receive meeting agendas upon request in accordance with County Board policy.

(cf. 9321 - Closed Session)

(cf. 9322 - Agenda/Meeting Materials)

The County Board is committed to protecting the privacy of students and their families. The County Board shall not release information that is private or confidential as required by law or County Board policy. Media requests relating to COE employees or to student directory information shall be referred to the County Superintendent.

Interviewing and Photographing Students

The County Office shall not impose restraints on students' right to speak freely with media representatives. However, interviewing and photographing students shall not create substantial disruption to the orderly operation of the school or impinge on the rights or safety of students. Therefore, the County Board encourages media representatives who wish to interview or photograph students at school to make prior arrangements with the County Superintendent or designee.

Media Contacts/Spokesperson

The County Board president shall be the designated spokesperson to speak to the media on

behalf of the County Board. The County Board may designate other board members to speak to the media on a case-by-case basis.

Crisis Communications Plan

During a disturbance or crisis situation, the first priority of school/program site staff is to assure the safety of students and staff. However, the County Board recognizes the need to provide timely and accurate information to students, parents/guardians, and the community during a crisis or natural disaster. The County Board also recognizes that the media have an important role to play in relaying this information to the public. The County Board shall refer media inquiries during a crisis to the County Superintendent.

Legal Reference:

EDUCATION CODE

32210-32212 Willful disturbance of public school or meeting

35144 Special meetings

35145 Public meetings

35160 Authority of governing boards

35172 Promotional activities

EVIDENCE CODE

1070 Refusal to disclose news source

PENAL CODE

627-627.10 Access to school premises

COURT DECISIONS

Lopez v. Tulare Joint Union High School District, (1995) 34 Cal.App.4th 1302

ATTORNEY GENERAL OPINIONS

95 Ops.Cal.Atty.Gen. 509 (1996)

Management Resources:

CSBA PUBLICATIONS

911: A Manual for Schools and the Media During a Campus Crisis, 2001

WEB SITES

CSBA: http://www.csba.org

Policy TUOLUMNE COUNTY SUPERINTENDENT OF SCHOOLS

adopted: May 30, 2008 Sonora, California

revised: June 25, 2020